Fituici pentru examen la Engleza BA / Examination topics for BA department - Diaconu Luminita

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1. Speak about marketing,its definition and structure. 2. Enlarge on the importance of market research. 3. Ways of advertising. How companies advertise 4. Radio commenrcials:Scripting a radio commercial 5. Promotional tools and strategies.Promoting a new product. 6. Market competition 7. Efficiency and employment.Job security. 8. Labour market flexibility 9. Enlarge on business ethics.Ethics and the law. 10. Profits and social responsibility 11. The role of government.Two views of the role of government. 12. Speak about the government and its influence on local industries. 13. The causes and theories of the business cycle. 14. International trade.The growth of international trade 15. Free trade and unemployment.