Definitii engleza de afaceri - Colegiul de Arte Plastice "Alexandru Plamadeala"

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Advertising agency- companies that handle advertising for clients. advertising account a contract with a company to produce its advertising. budget- the amount of money a company plans to spend in developing its advertising and buying media time or space. brief- the statement of objectives of an advertising campaing that a client works out which an advertising agency. comparative- parity method- choosing to spend the same amount on advertising as one's competitors.